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La Gramanosa - Brand strategy
IT Comunicación worked on the development of a new business strategy ofLa Gramosa, producer of wine, “cava” and oils from the Penedès. Beginning with a market research concerning the variety of product from the company, IT Comunicacion worked later on on the re-thinking of the company’s values and re-design of its corporate image by the development of branding strategy, naming and packaging. All the extensive work between IT Comunicacion andLa Gramanosaincluded also de design and creation of the company’s website and the product’s catalogue as well as the different marketing and communications materials.
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