IT Communication was responsible for the communication of the new Lladró boutique concept in Paseo de Gracia inBarcelona. The agency developed a creative concept for the presentation to support the new positioning of the company through the bonding with three creative teams withinBarcelona: Iñaki and Aitor Muñoz, Ailanto designers, interior designer Francesc Pons, and architects Estudi Saeta. IT Communication entrusted these professionals to perform a rendition of Lladró to decorate the new shop on the occasion of the inauguration. The new Lladró positioning also resulted in the announcement of guests and media, approaching aBarcelonapublic, young and attentive to the latest trends.
IT Communication was responsible for the communication of the new Lladró boutique concept in Paseo de Gracia inBarcelona. The agency developed a creative concept for the presentation to support the new positioning of the company through the bonding with three creative teams withinBarcelona: Iñaki and Aitor Muñoz, Ailanto designers, interior designer Francesc Pons, and architects Estudi Saeta. IT Communication entrusted these professionals to perform a rendition of Lladró to decorate the new shop on the occasion of the inauguration. The new Lladró positioning also resulted in the announcement of guests and media, approaching aBarcelonapublic, young and attentive to the latest trends.