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Barcelona - Pez de plata
Following the success of the cultural initiative “BCN: Pez de Plata”, it was decided to continue with this project reflectingBarcelona's personality creating then a book about the concept “City, Creation, Colour”. This editorial work entitled “Pez de Plata” which had the participation of artists from different areas, showed the relationship of more than 50 professionals, including architects, designers, and filmmakers with the city and with its characteristic colour. IT Comunicacion managed the launch of “Pez de Plata” by organizing an institutional event, handling the invitations both for the social scene and the overall media, and the production required for the event. Many of the artists included in the book attended the event, including the President of BMW Group, Hendrik von Kuenheim, whho presented the first copy of the book to the Mayor of Barcelona, Joan Clos.
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