- Muntaner 462, 1r 2a
- Barcelona 08006
- T. 34 93 362 10 34
- F. 34 93 300 32 66
- info@itcomunicacion.com
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Gran Via 2 - Media relations
Opened in 2000, Gran Via 2 is the most important shopping mall in L'Hospitalet de Llobregat, inBarcelona's metropolitan area.
As communications agency of the shopping mall, IT Communicacion designed a communications strategy concerning all services and activities within the mall, as well as covering the opening of each of the new establishments. The agency also developed activities such as exhibitions and presentations, while being responsible for the overall production and communication of each event.
More over, IT Communicacion handles all institutional relations of Gran Via 2 including its crisis management by developing an action plan that is updated annually.
IT Communication is also responsible for the creation of press materials and the management of media relations, based on a personal relationship with journalists.
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